How Lego refused to change their brick and revolutionized the toy industry 🤯

Read moreLego didn’t stay relevant by chasing trends. They stayed relevant by protecting one thing: the brick 🧱 Since 1958, Lego made a quiet promise — every new idea had to work with what already existed. Along the way, they tested a lot: • Bigger bricks for toddlers (Duplo) • More complex builds